Wednesday, July 18, 2012

The Things I Get Away With... part 2

If you haven't noticed, I have a very cheesy aesthetic sense.  I go for the big smiles, bright colors, sun bursts and cartoon sensibilities.  Which is why from time to time, I'm still baffled that it's my job to do this stuff.  Especially considering some of the crap ideas I come up with.  But every once in a while, I create something that (by some miracle) the boss's like enough to show other people.  Other people outside the company even! ;)  Case in point, this print ad they had me do for National Mortgage Professional Magazine (and the pressure was on once I learned how much they were paying for this).  


The magazine campaign included a full page ad, a cover page blurb, and an animated gif for their website.


9.75" x 13.5" Page Ad


Being the summer, and with all the superhero movies coming out, I decided to make a little mortgage parody.  The headline is a nod to the Avengers, which came out the week I created the Ad.


5" x 1.875" Front Cover Blurb


This would cover a small area on the bottom left of the cover.  ("LO" stands for "Loan Officer")


300px x 250px Animated Gif


Made for the National Mortgage Professional Magazines Homepage as one of the rotating ads.  I'm not too experienced making animated gifs, and it's tough trying to fit in movement when you only have 50 kb's to work with.


Thanks for reading!

Wednesday, July 4, 2012

Patriot Graphics

Happy Independence Day everyone!  In the spirit of bbq, baseball, apple pie, fireworks, social security, inappropriate Facebook statuses and everything that makes America as kick ass as it is today, here are a couple of patriot related graphics I've made for work.

Holiday Themed Logo Tag for e-mail signatures

Flyer for VA loans

VA variant flyer

Quick note on the flyer formats.  We're moving towards an automated system for personalizing flyers for brokers, so the bottom 3 inches are left blank for their contact info.  It's made designing them a bit more dicey, but I try my best to keep it cohesive .

Thanks for reading! :)